GuideMe Privacy Policy

The party responsible for processing personal data collected through GuideMe is:

Controller: Simón Saiegh.

Address: Zapata 31, Autonomous City of Buenos Aires, Argentina.

Website: www.guidemear.com.

Contact email: privacy@guidemear.com.

For any query, request or complaint related to the processing of personal data, users may contact us at the email address above.

This Privacy Policy applies to all users of GuideMe, including, among others:

GuideMe may collect different categories of personal data depending on the type of user, the form of interaction with the platform and the services used.

GuideMe may collect, among others, the following data: first and last name; email address; phone number; country, city or place of residence; preferred language; data linked to bookings; date, time, type of experience or activity booked; preferences communicated by the user; messages sent through the internal chat; booking history; data linked to payments, receipts or transactions; reviews, ratings or comments posted on the platform; and any other information the user chooses to provide voluntarily.

GuideMe does not request or use real-time geolocation.

For guides, GuideMe may collect, among others, the following data: first and last name; email address; phone number; profile photo; biography or personal description; languages; professional experience; education, certifications, license, accreditation or professional documentation where applicable; activities offered; prices; availability; data needed for the management of payouts or settlements; messages sent or received within the platform; reviews, ratings and comments received; and any other information the guide chooses to upload or communicate to GuideMe.

Part of this information may be displayed publicly within the platform, as detailed in this Policy.

GuideMe may collect technical and browsing data, such as IP address, device type, browser, operating system, pages visited, interactions with the site, source of the visit, navigation events and similar data obtained through cookies, pixels, tags or other equivalent technologies.

These data may be used for the operation of the site, security, usage analysis, experience improvement, campaign measurement and assessment of the platform’s performance.

Payments made on GuideMe are processed through Mercado Pago, which acts as an external payment service provider.

GuideMe does not directly store the full data of credit cards, debit cards or other payment methods. Processing of such data is carried out by Mercado Pago according to its own policies, terms and security measures.

GuideMe may access limited information related to the operation, such as payment status, transaction identifier, amount, date, currency, associated booking and data necessary to confirm, manage or resolve incidents linked to the booking.

GuideMe may collect personal data when the user: accesses or browses the website; fills out forms; creates an account; sets up a profile; makes a booking; posts or receives reviews; uses the internal chat; contacts support; makes a payment; interacts with campaigns, ads or operational communications; or provides information in any other way within the platform.

We may also receive certain technical or browsing data through infrastructure, analytics, advertising measurement, security or site operation tools.

GuideMe processes personal data for the following purposes: providing, managing and improving the platform’s services; enabling the creation and management of accounts; allowing the publication and visualisation of guide profiles; managing bookings, requests, payments and confirmations; facilitating communication between tourists and guides; providing user support; sending operational communications related to bookings, accounts, payments, security or service operation; verifying guide information where applicable; preventing fraud, abuse, misuse or activities contrary to the platform’s terms; resolving disputes, complaints or incidents between users; enabling the publication of reviews and ratings; analysing site performance; measuring advertising campaigns; improving user experience; complying with legal, regulatory, tax, accounting or contractual obligations; and exercising or defending rights against potential claims.

GuideMe does not use personal data to send newsletters, promotional communications or direct email marketing, unless adequate notice is given and the corresponding consent obtained in the future where required.

Guides who register on GuideMe accept that certain information from their profile may be publicly visible to tourists and visitors of the platform.

This information may include name, photograph, personal description, languages, experience, education, certifications, license or accreditation where applicable, activities offered, prices, availability, reviews, ratings and other data relevant to hiring or evaluating the service.

The guide is responsible for the accuracy, truthfulness and updating of the information published on their profile.

GuideMe may review, moderate, edit, suspend or remove profiles or content when it considers them to breach applicable regulations, terms of use, quality, security, truthfulness or coexistence standards within the platform.

GuideMe may provide an internal chat system to facilitate communication between tourists and guides.

Messages exchanged within the platform may be stored and reviewed by GuideMe administrators when necessary to provide support, verify compliance with usage rules, prevent abuse or fraud, resolve disputes, handle complaints, protect user safety or improve service operation.

The internal chat must be used for purposes related to bookings, activities, tourism enquiries or services offered within GuideMe. The chat may not be used for illegal, abusive, discriminatory, deceptive, unauthorised commercial or terms-violating purposes.

GuideMe may allow tourists to post reviews, ratings or comments about guides, activities or experiences.

Reviews may be publicly visible within the platform and linked to the corresponding guide’s profile. Users who post reviews are responsible for the content of their comments.

GuideMe may moderate, hide, edit or remove reviews when it considers them to contain false, offensive, discriminatory, abusive, defamatory, irrelevant, fraudulent, unlawful, third-party-rights-violating content or content incompatible with the platform’s rules.

Reviews aim to promote transparency, trust and service quality, but do not constitute an absolute guarantee about the future performance of a guide or experience.

GuideMe may send operational communications related to the use of the platform, including account confirmations, booking notifications, reminders, status changes, payment information, support messages, security notices, relevant service updates or communications necessary to fulfil the relationship between GuideMe, tourists and guides.

These communications do not have a direct promotional or advertising purpose; they are necessary for the proper operation of the service.

GuideMe uses cookies and similar technologies to enable the correct operation of the site, improve the browsing experience, remember preferences, analyse the use of the platform, measure performance and assess the effectiveness of advertising campaigns.

Cookies may be first-party or third-party. Some are necessary for site operation, while others may be used for analytics or advertising measurement.

Users can configure their browser to block, delete or limit the use of cookies. However, disabling certain cookies may affect the operation or availability of some site features.

GuideMe may use tools such as Firebase, Google Ads and Microsoft Clarity for infrastructure, analytics, measurement, performance, security or advertising campaigns. Clarity may collect navigation and interaction events and create a technical session reconstruction; GuideMe masks sensitive data and private areas. These tools process data according to their own terms and policies.

GuideMe may use external providers to operate, maintain, protect, measure or improve the platform.

These providers may include infrastructure, hosting, database, authentication, analytics, advertising measurement, payment processing, security, technical support and operational tools services.

GuideMe currently uses, or may use, services linked to Firebase, Google Ads, Microsoft Clarity and Mercado Pago.

These providers should only access the data necessary to fulfil the purpose of the contracted or integrated service. However, each provider may process certain data according to its own policies, terms, conditions, security measures and legal obligations.

GuideMe does not sell personal data to third parties.

GuideMe does not transfer personal data to third parties for the commercial sale of databases.

Notwithstanding the above, the use of external technology providers, such as infrastructure, analytics, advertising measurement or payment processing services, may result in certain data being processed by those providers under their own terms, privacy policies, technical standards and security conditions.

In particular, services such as Firebase, Google Ads, Microsoft Clarity and Mercado Pago may process data necessary to provide their respective services.

GuideMe will adopt reasonable measures to ensure that the providers used are appropriate for the informed purposes and offer reasonable security and confidentiality standards.

GuideMe adopts reasonable technical, organisational and administrative measures to protect personal data against unauthorised access, loss, alteration, misuse, disclosure, destruction or unauthorised processing.

These measures may include access controls, authentication tools, administrative restrictions, monitoring, use of recognised technology providers, infrastructure security measures and internal review procedures.

However, no IT system, website, database or Internet transmission can guarantee absolute security. Therefore, users must also adopt care measures, such as protecting their access credentials, using strong passwords and avoiding unnecessary sharing of sensitive information.

GuideMe will retain personal data for the time needed to fulfil the purposes for which they were collected, provide the service, manage bookings, process payments, provide support, maintain platform security, comply with legal, accounting, tax or regulatory obligations, and handle potential claims.

Data associated with a user or guide account will be retained while the account remains active. Once a deletion request is made, GuideMe may delete, anonymise or block the data, unless a legal obligation or legitimate need to retain them for a longer period applies.

Data linked to bookings, payments, invoicing, operational history, relevant communications, complaints or incidents may be retained for the time necessary to fulfil legal, accounting, tax, contractual or defence obligations against potential claims.

Published reviews, ratings and comments may remain visible while they remain relevant for the platform’s transparency, trust and operation, unless a valid removal request is made or GuideMe determines that they should be removed.

Internal messages between tourists and guides may be retained for security, support, abuse prevention, dispute resolution and service improvement purposes.

When data are no longer needed, GuideMe will take reasonable measures to delete, anonymise or prevent their unauthorised use.

Users have the right to request access, rectification, updating, deletion or confidentiality of their personal data, in accordance with applicable data-protection regulations.

To exercise these rights, users may send a request to: privacy@guidemear.com.

The request must contain sufficient information to identify the data subject and clearly describe the right they wish to exercise. GuideMe may require reasonable additional information to verify the applicant’s identity and protect the security of the data.

The exercise of these rights may be subject to limitations when a legal, contractual, tax, accounting, regulatory, security or defence-against-claims obligation justifies the retention of certain information.

In Argentina, the supervisory authority for personal data protection is the Agencia de Acceso a la Información Pública (Agency for Access to Public Information).

The data subject has the right to exercise access to their data free of charge at intervals not shorter than six months, unless a legitimate interest is demonstrated in accordance with applicable regulations.

The data subject may also request the rectification, updating or deletion of their data where appropriate.

If the user considers that their rights have not been adequately addressed, they may file a claim with the competent supervisory authority.

The user declares that the personal data provided to GuideMe are truthful, accurate, complete and up to date.

The user undertakes to keep their information up to date and shall be responsible for any damages, prejudice, inconvenience or inability to provide the service that may result from false, incomplete, inaccurate or outdated data.

GuideMe may suspend, limit or delete accounts, profiles, posts or bookings when it detects false, misleading, inconsistent, fraudulent or rule-violating information.

GuideMe is intended exclusively for people aged 18 or over.

Registration, use of the platform, contracting of services or publication of profiles by minors under 18 is not allowed.

If GuideMe becomes aware that it has collected personal data of a minor without the corresponding authorisation or legal involvement, it may delete such information and adopt the necessary measures to restrict access to the platform.

GuideMe may contain links, integrations or references to third-party sites, platforms, services or tools.

This Privacy Policy does not apply to external sites or services not operated by GuideMe. The use of such sites or services will be subject to their own privacy policies, terms and conditions.

GuideMe will not be responsible for the privacy, security or content practices of third-party sites, platforms or providers.

GuideMe may modify, update or replace this Privacy Policy at any time, especially when there are changes in the platform, in the services offered, in the providers used, in the applicable regulations or in data-processing practices.

The version in force will be published at www.guidemear.com with an indication of the date of the last update.

Continued use of the platform after a modification is published will imply acceptance of the updated Privacy Policy, to the extent permitted by applicable regulations.

For queries, requests or complaints related to this Privacy Policy or to the processing of personal data, the user may contact GuideMe at the following email address: privacy@guidemear.com.

Controller: Simón Saiegh. Website: www.guidemear.com.